Attention training for iPhone
A gym for your attention span.
One short session a day rebuilds the ability to stay with one thing: about 30 seconds of focus on Day 1, 30 minutes by Day 66. No feed, no points, no streaks. Just training that works and a number you can trust.
Coming soon to the App Store
See the appFirst week free · No account · iPhone with iOS 17 or later
- 66-day program
- 3 to 30 minutes a day
- No account
- No ads or tracking
- Works offline
- First week free
The problem
Your attention isn't broken. It's out of practice.
Feeds, alerts and instant answers train us to switch. Staying with one thing is a skill, and skills come back with practice.
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47 seconds
How long people stay on one screen before switching, on average.
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23 minutes
How long office workers took, on average, to get back to a task after it was interrupted.
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96 times a day
How often people pick up their phones, about once every ten minutes.
How it works
Three steps, every day, for 66 days.
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Train for a few minutes
Open the app and today's session is ready: arrive, warm up, one focus block, a stretch, and a moment to reflect. Nothing to choose, nothing to scroll.
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Stay through the urge
When you want to quit, the app asks what's pulling you away and whether you'd like to stay 20 more seconds. Noticing the urge and outlasting it is the skill.
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Watch your span grow
Each focus block is sized to what you've already shown you can do, a little longer each time. Your attention span is the longest block you finished this week.
Features
Everything that builds focus, nothing that steals it.
Short exercises that train the real things attention is for: staying, reading, waiting and thinking for yourself.
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Daily focus block
Keep your attention on one thing while the block runs. It starts under a minute and grows toward 30 minutes as you get stronger.
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Deep reading
Read a short passage slowly, all the way to the end, then answer from memory. Days later, a few questions check what stayed.
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Urge surfing
Rate the urge, wait it out, and see it pass. Each time you stay through one, the app counts it as part of your training.
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Think before you ask AI
Work through a puzzle or a question in your own words before reaching for search or a chatbot. Your thinking gets its practice back.
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Stillness and breathing
Count breaths, listen to sounds or rest on one object. When your mind wanders, note it and come back. That's the rep.
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Attention warm-ups
Quick perception games wake your attention up: look closely, spot what changed, count what flashes, find the odd one out.
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Honest progress
One number: your attention span, the longest focus block you finished this week. Check-ins every seventh day compare you with Day 1.
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Real-life missions
About twice a week, a small task for the rest of your day, like eating one meal with your phone in another room. No judgment if you skip it.
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Private by design
No account, no ads, no analytics. Your training stays on your iPhone, or in your own private iCloud if you turn on sync.
A look inside
Calm screens, made for staying.
Real screens from the app. Warm, quiet, and a little quieter every week, until the focus happens away from the phone.
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Today
Your session, your attention span and where you are in 66 days.
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Focus block
Keep your eyes on the dot. The block grows as you do.
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Deep reading
Read slowly to the end, then answer from memory.
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Wait before you ask AI
Hold a question for a moment and watch the urge fade.
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Stillness
Count breaths. Note each time your mind wanders.
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Think first
Work it out yourself. No search, no AI.
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Result
An honest number, and how far it has come.
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Journey
Your 66 days, this week's numbers and your span over time.
The journey
66 days, six phases.
66 days
The typical time it took people to make a new daily behavior automatic. Some took far less, some far more.
So the journey lasts 66 days. Each phase asks a little more and has its own color. Miss a day and nothing resets: a new day opens each calendar day, once you've finished the one before.
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Phase 1 · Days 1–7
Foundation
Short, vivid sessions. Learn to stay for under a minute.
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Phase 2 · Days 8–21
Settling
One to three minutes. The urge to leave starts to fade.
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Phase 3 · Days 22–35
Present
Three to five minutes, more reading and thinking.
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Phase 4 · Days 36–49
Focused
Five to ten minutes. The app gets quieter.
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Phase 5 · Days 50–59
Deep
Ten to twenty minutes with very little on screen.
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Phase 6 · Days 60–66
Deep Work
Twenty to thirty minutes, away from the phone.
Your companion
A companion, not a coach.
A small glowing character trains beside you. It changes color with each phase, celebrates when you stay, and grows calmer as you do. The ring around it is your 66 days, one tick for each.
- Themed days dress a session in one real thing, from octopuses to fireflies.
- One gentle daily reminder at your time, never about streaks.
- Light and dark, to match your iPhone.
Privacy
Your training stays yours.
No account, no ads, no analytics, no tracking. Everything stays on your iPhone, or in your own private iCloud if you turn on sync. You can export it or erase it whenever you like.
Read the privacy policyPrice
The first week is free.
Days 1–7, the whole Foundation phase, are free. After that, the journey continues with a monthly or yearly subscription, with prices shown in the App Store. If you stop, every day and number you've earned stays.
FAQ
Good questions.
How long does a session take?
A few minutes at first. The focus block grows from about 30 seconds on Day 1 to 30 minutes on Day 66, so later sessions take longer.
What if I miss a day?
Nothing resets. Come back whenever you're ready and pick up where you left off. After three or more days away, your first session back is a gentler one.
Is it a meditation app?
No. It is training: short, measured sessions that build the ability to stay with one thing, like reading to the end or thinking a problem through, with an honest number that shows how far you've come.
Does it collect my data?
No. There is no account, no advertising, no analytics and no tracking. Everything stays on your iPhone, or in your own private iCloud if you turn on iCloud sync.
What's free?
Days 1 to 7, the whole Foundation phase, are free. After that the journey continues with a monthly or yearly subscription, with prices shown in the App Store.
Is it a medical treatment?
No. Attention Span is practice for your attention, not medical treatment. If attention problems affect your daily life, talk to a doctor.
Your attention is waiting.
Day 1 takes a few minutes. The first week is free.
Coming soon to the App Store
Sources
The figures on this page, then the research behind two of the attention warm-ups.
- 47 seconds. How long people stay on one screen before switching, on average. Gloria Mark, University of California, Irvine. Attention Span, 2023.
- 23 minutes. How long office workers took, on average, to get back to a task after it was interrupted. Gloria Mark, University of California, Irvine, on her field study of information workers. Gallup Business Journal, 2006.
- 96 times a day. How often people pick up their phones, about once every ten minutes. Asurion survey of US phone users, 2019.
- 66 days. The typical time it took people to make a new daily behavior automatic. Some took far less, some far more. Lally, van Jaarsveld, Potts & Wardle, "How are habits formed: Modelling habit formation in the real world", European Journal of Social Psychology, 2010. University College London.
- Switching takes time. Taking numbers and letters in turn takes longer than numbers alone. The extra time is what switching costs. Reitan, "Validity of the Trail Making Test as an indicator of organic brain damage", Perceptual and Motor Skills, 1958.
- Attention and memory. What we pay attention to is what we remember. In one study, scrolling short videos made it harder to remember what people meant to do. Chun & Turk-Browne, "Interactions between attention and memory", Current Opinion in Neurobiology, 2007. Chiossi and colleagues, "Short-Form Videos Degrade Our Capacity to Retain Intentions", CHI 2023.